The GoMobile Advertising Network is the primary value for all operators who purchase a GoMobile Ad Vehicle.
Anyone can sell a truck, but few can offer the training and support that comes from four years of owning and operating a non-traditional mobile advertising business. This is what makes us different. I’ve said a thousand times that we are not here to make a quick buck, we’re here because we believe in this medium. And we believe that our national campaigns, awards and growing network are proof that we are here for the long haul. There is no other name more recognized in America or abroad for being the experts in mobile advertising.
Other manufacturer’s of billboard trucks have said the same and we’ve seen them come and go, but as we approach the celebration of our 4th year in business, we proudly point to our successful affiliates and the clients who believe in something more than a truck with moving signs. We point to those who believe that national awareness and visibility of mobile advertising has value in the long run and working together will increase our success.
We’re still here, because a “lure” doesn’t last a lifetime and doesn’t consider the establishment of brand awareness, award-winning campaigns, and a “say what we’ll do when and how” mentality. For further validation of the medium see our testimonies page. Our affiliates and clients have no problem telling you how they feel about working with GoMobile.
Give me a call today. We’d love to have you on the team.
“Newspapers’ financial woes worsened in the second quarter as advertising sales shrank by 29 percent, leaving publishers with $2.8 billion less revenue than they had at the same time last year” (Editor & Publisher, 2009.)
“Consumer magazine advertising pages were down 12.9 percent during the third quarter…and estimated ad revenue was down, too, slipping 8.8 percent” (Folio, 2008.)
“Newspaper ads fell 9.4%, their worst drop in print advertising sales since industry record- keeping began 57 years ago” (Bloomberg Press, 2008.)
Newspaper and magazine brands are facing a harsh reality: their ad space just isn’t selling. With double-digit losses between 2008-2009 (Which, according to Bloomberg Press, is the worst drop in print advertising sales since industry record-keeping began 57 years ago) across nearly all of the top monthlies’ including Town & Country, National Geographic, Teen Vogue, Ebony and Wired, it’s apparent that there is a shift in the way brands think about advertising. They’re tired of speaking at consumers within the bounds of a 4-inch print box and instead wish to engage in a two-way conversation with the public, hopefully building a long-lasting relationship in the process if done correctly.
To demonstrate this, GoMobile® made a bold statement in this month’s Media Inc. Magazine to accompany an article written about GoMobile’s success in non-traditional and outdoor marketing. The ad reads plain and simple, “Help! I’m Trapped in a Print Ad!” and encourages readers to “take the media world by brainstorm” with us in utilizing experiential and guerrilla marketing to reach consumers in ways they’ve only dreamed possible. The best part of it all is that working smarter, not harder to get the public’s attention usually saves money over traditional advertising.
Mobile billboard trucks are the non-traditional wave of the future. Surfs up!
Contact us and see how easy it is to be a part of what your clients need and want.
I speak to people all the time who ask if they should pre-sell their billboards before the advertising truck is in their possession. Sure! It certainly doesn’t hurt. But keep in mind that not every client will be interested in committing to advertising on a vehicle they have yet to see.
Unless that client has been working with GoMobile headquarters.
What we like to do here in Seattle is promote all of you out there who have joined the GoMobile Network. So, when you purchase from us, you join this great affiliation that is connected to ad agencies big and small across the United States. And sometimes those agencies call us and ask for multi-city campaigns: and lucky you, you might be running your advertising truck in the market of their choice. Before you know it, you’re making money and all you had to do was find a driver.
Can we guarantee this scenario? No. But it can happen. In fact, one of our newest affiliates had the pleasure of purchasing a vehicle in mid-July and straight out of the gate, we put Sprite on his truck for the month of August.
“Launching my business with a national account such as Sprite, is a sweet way to get our business underway,” said R. Tibbetts.
Its just another benefit of joining the network. Contact us today to find out more!
At GoMobile we certainly feel that the more business owners added to the GoMobile Network, the merrier the ad campaigns, conference calls and sharing of ideas. So we’re excited to have more representation added to the West Coast.
Two new operators have joined the mobile advertising team in San Francisco and Portland markets. Congratulations to the mobile billboard companies and we wish you all the best in your new business ventures.
Come join the fun! Call us at 877.727.6551 or contact us via our website.
Bill Gates and Paul Allen didn’t wait for the recession to pass before launching a then humble Microsoft in 1975. Economic experts are in agreement: no matter the economy, smart entrepreneurs can find success launching a small business. “The bottom line is anytime is the right time [to launch a venture] if the opportunity is correct and if you as the entrepreneur have correctly assessed and shaped the opportunity,” says Dennis Ceru, business Professor at Boston University and Babson College (US News and World Report, 2008.)
The great news is that at GoMobile we are proving this theory to be true. We are excited to announce that we’ve expanded our national network of affiliated advertising truck operators by seven in the last four months!
It’s true that many businesses launch, backed by a great idea and a dedicated owner, but without any support companies can struggle on their own, especially in today’s business climate. The type of entrepreneurs that are making their way into our national network realize the importance of working with a parent company with the experience of GoMobile. By working together with our network of national affiliates, the opportunities for success are tenfold.
J. Archibald of Louisville, Kentucky puts it best, “In two words: Exceeded Expectations. [GoMobile] helped me get this business started and the support has remained consistent even after I got my footing. The support offered is priceless…There is no way I could have done this as well as I have without the whole GoMobile team.”
There doesn’t seem to be a slowdown for GoMobile in the near future either, with dozens of interested entrepreneur itching to start a mobile billboard business as a GoMobile Network Affiliate. A recent interested entrepreneur said, “I’ve spoken to…many other network members and I simply can’t wait to become your next success story. They all rave about the support you provide.”
We welcomed the following new affiliates to the GoMobile National Affiliate Network: The only national network of mobile scrolling billboard operators in the US: R. Swick of Belpre, OH; J. Archibald Louisville, KY; G. Inglade of Raleigh, NC; B. McClure of Dothan, AL; W. Reynolds of Dallas, TX; W. Tischer of Alexandria, MN; and R. Tibbitts of Panama City, FL.
We are in tough times in the advertising word, but all is not lost. I am convinced that being intentional in our relationships with our clients and potential clients will pave the way to a brighter future. Take the extra time to touch your clients each week with an email or call. Don’t just communicate with them when you want something from them or are running a campaign for them. Service is just not for when they are spending money with you. Tides will change and money will free up, and people will not remember what you did for them, but how you made them feel. The extra mile in customer service is a mile worth walking.
For a limited time, we’ve launched the GoMobile Stimulus Package, designed to offer deeper discounts to interested entrepreneurs and business owners while providing more access to brand new and quality, low-mileage used units with the assurance of a one-year limited parts warranty. As a member of our Network, you’ll be part of an award winning and not to mention the largest network of mobile billboard advertisers in the nation and gain access to 24/7 support.
Sound good? It should. Have questions? Great, you’re doing your due diligence. Give me a call and I’ll work through them with you.
Are you tired of hearing about the economy yet? It seems that everywhere I turn, whether online, print, radio or television no one has anything good to say about the pursuit of happiness.
As a result, I feel it is my obligation to encourage you to keep your chin up, because you either start hanging your head hoping something will change or you look forward towards the future, innovating yourself and your business to strategically ride these tumultuous waters.
That’s why we’re on the brink of offering you new products and mobile advertising concepts that will work for businesses big and small. Stay tuned as we strive to provide advertising solutions for your business and entrepreneurial pursuits.
And now a thought from my favorite Wizard of Ads, Roy Williams: “Fear is contagious. Don’t spread it. And if you meet any twitchy, fear mongering news weasels, slap them and say, “’Stop it. Stop it right now.’”
Sorry its been so long since we’ve given you an update!
Between the snow, the holidays and running hard in to the New Year, we’ve been pretty busy. However, we wanted to take the time to let you know that we are still here. Still forging ahead with new ideas, creative campaigns and looking positively in to the future of mobile outdoor advertising.
Check out our latest video on YouTube. Maybe 2009 is your year to join this Revolution!
We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called Opportunity and its first chapter is New Year’s Day.
~Edith Lovejoy Pierce
Happy New Year from GoMobile Advertising! May 2009 bring you continued happiness and success!
The GoMobile Advertising Network is the primary value for all operators who purchase a GoMobile Ad Vehicle.
The Fall of Print & What’s Taking Its Place
I speak to people all the time who ask if they should pre-sell their billboards before the advertising truck is in their possession. Sure! It certainly doesn’t hurt. But keep in mind that not every client will be interested in committing to advertising on a vehicle they have yet to see.
At GoMobile we certainly feel that the more business owners added to the GoMobile Network, the merrier the ad campaigns, conference calls and sharing of ideas. So we’re excited to have more representation added to the West Coast.
Bill Gates and Paul Allen didn’t wait for the recession to pass before launching a then humble Microsoft in 1975. Economic experts are in agreement: no matter the economy, smart entrepreneurs can find success launching a small business. “The bottom line is anytime is the right time [to launch a venture] if the opportunity is correct and if you as the entrepreneur have correctly assessed and shaped the opportunity,” says Dennis Ceru, business Professor at Boston University and Babson College (US News and World Report, 2008.)
We are in tough times in the advertising word, but all is not lost. I am convinced that being intentional in our relationships with our clients and potential clients will pave the way to a brighter future. Take the extra time to touch your clients each week with an email or call. Don’t just communicate with them when you want something from them or are running a campaign for them. Service is just not for when they are spending money with you. Tides will change and money will free up, and people will not remember what you did for them, but how you made them feel. The extra mile in customer service is a mile worth walking.
For a limited time, we’ve launched the GoMobile Stimulus Package, designed to offer deeper discounts to interested entrepreneurs and business owners while providing more access to brand new and quality, low-mileage used units with the assurance of a one-year limited parts warranty. As a member of our Network, you’ll be part of an award winning and not to mention the largest network of mobile billboard advertisers in the nation and gain access to 24/7 support.