Durability and dependability are terms that have become synonymous with the GoMobile name, but we think it’s about time another word is added to the mix: sustainability.  Our green efforts are not something we parade around, but we like our affiliates, potential affiliates & clients to know what we’re up to on the green front.

Since day one, we’ve offered mobile advertising vehicles that run on BioDiesel fuel.  If you’re unfamiliar with the difference between BioDiesel and regular gasoline, take a look at this:

A study done by the U.S. Department of Energy and the U.S. Department of Agriculture found that BioDiesel reduced net CO2 emissions by 78%.  This is in part due to the fact that the raw materials (plants) used to produce BioDiesel help to recycle the CO2 emissions from the finished product. In addition, the exhaust emissions of sulfur oxides and sulfates (major components of acid rain) from BioDiesel are essentially eliminated compared to traditional diesel. Source.

A staggering fact: Americans throw away over 195 million tons of trash per year.  When a campaign is over, we store old billboards in our warehouse to recycle for future campaigns instead of tossing them.  In addition, we work with the leader in billboard and banner production, BannerGalaxy and their PriorLife program, which recycles campaign billboards into custom tote bags, wallets and messenger bags.  We’re always researching new and innovative ways to continue to operate using sustainable practices and encourage our affiliates to do the same.  Stay tuned for more upcoming projects that do just that.

-Jamie

Tags: mobile advertising, mobile advertising truck, mobile billboard, mobile billboard advertising, outdoor advertising, scrolling advertising, scrolling truck, truck advertising, truck billboard

This entry was posted on Thursday, February 19th, 2009 at 4:02 pm and is filed under Jamie's Blog. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.